YES NO (circle one)
If you listen to your customers, they will always tell you what to do (or not to do) to help them in their business. It is good to ask because at the same time you are actually letting them know the standards that you’ve established for yourself.
You don’t want to pester them to fill out the questionnaire because the whole idea behind asking these questions is to create an environment where customers are going to be happy to do business with you and your company. If you bug them, they’re not going to be happy.
DSRs, Be a Resource…and Sell Something!